What We Do

Consumer behaviour keeps changing. The world is becoming more complicated, more challenging. But not for us.

2CV is a global consumer research agency that is dedicated to delivering innovative research solutions. We understand that companies and brands need a fresh approach to insights. We believe that research shouldn't be about adding information - it needs to be about reducing the noise and breaking through the clutter. 

That's why 2CV offers Breakthrough Simplicity. With fully integrated thinking, from deep ethnographic immersion and advanced analytics, we do the heavy lifting; editing, contextualizing, humanizing and telling the story. In short, we sort the details so that you can concentrate on the bigger picture. 

  • Established in 1989
  • Top 20 Research Agency
  • Global Qual and Quant
  • 100+ members of staff

2CV. About People. For Business


Probing Deeper

Why? Who? What? We never stop questioning. We never stop observing. Our broad suite of qualitative and quantitative research methods unlock powerful underlying emotive connections between people and brands to get to the heart of the issue.

Getting Closer

Data, data, data - how do you make sense of the overload? We use the most imaginative consumer research approaches and techniques, traditional and digital. We guarantee fully integrated thinking, from deep ethnographic immersion to advanced analytics.

Acting Smarter

But there must be an end result. We aim to inspire decision making by ensuring the right message for the right audience. We get to the point but also deliver creative, multimedia outputs to bring our clients even closer to the human stories behind the data.



With an established global presence in the US, Asia and Europe, no-one has come to understand people around the world better than us. 2CV is an MRS Company Partner. All MRS Company Partners and their employees agree to adhere to the MRS Code of Conduct and MRS Company Partner Quality Commitment whilst undertaking research.

Current clients

  • Danone
  • NFL
  • BBC
  • Vodafone
  • FSA
  • TBS
  • Invista
  • Amazon
  • HP
  • TFL
  • DAZN
  • Macy's