Welcome Juliet Warnock

We’re delighted to welcome Juliet Warnock to the 2CV team as a Quantitative Director in Singapore.

Juliet brings over 10 years of experience in market research and insights, with a career spanning Kantar, Nielsen and Kadence International, followed by several years working independently with agencies and clients across APAC and globally.

With a predominantly quantitative background, Juliet has extensive experience across both B2C and B2B research, working with major technology, streaming, social media services. Her experience covers brand tracking, brand equity, U&A, creative development and communications optimisation, campaign evaluation, customer behaviour and strategic insight.

She also brings strong qualitative experience from her years as an independent consultant, particularly conducting B2B depth interviews with senior stakeholders and decision-makers across a wide range of industries and markets.

What Juliet enjoys most is getting stuck into the data and looking beyond the headline numbers to understand the “so what” behind them, uncovering the deeper drivers, tensions and motivations that aren’t always obvious at first glance, and understanding what they mean for the business. Just as importantly, she loves bringing the findings to life for stakeholders, presenting them in a way that makes the value of the research clear and leaves clients knowing exactly how they can use it to move their business forward.

And while her work has taken her across markets throughout APAC and beyond, Singapore is very much home. Juliet has lived here for 24 years, with family ties to Singapore stretching back generations.

“What really attracted me to 2CV was the combination of brilliant people, great work and a genuinely collaborative culture. I’m really looking forward to tapping into the wealth of experience across the UK team, while bringing my own APAC experience to the mix, and seeing what we can build together.”

Juliet Warnock