Tech & Entertainment
Why the ad supported model of in-game advertising is a win-win-win
As mobile gaming continues grow around the globe our research reveals how the in-game advertising...
Antonio Margaritelli
Jul 24, 2020 |5 min read
New research from 2CV and ProdegeMR looks into the role of esports in becoming a new driver for revenue in the iGaming industry
London, 17 April 2020: Esports gambling revenue is set to double from $7 billion in...
What are the key trends that will affect consumers in 2020?
As the sun sets on another year of CES, 2CV help you navigate the myriad...
Martin Bradley
Jan 24, 2020 |3 min read
Loyalty through greater data transparency. What can we learn from streaming services like Spotify?
On 5th December, the volume of Google searches for 'Spotify' was 5 times that of the previous...
Ellie Gould
Jan 22, 2020 |5 min read
Will this generation of games consoles be the last?
With the rise of streaming services and cross-platform play, Zach Kemp-Hall asks: Are we seeing...
Zachary Kemp-Hall
Jan 20, 2020 |2 min read
Looking through the lens of mobile gaming to drive fashion brand engagement
For online fashion, mobile is arguably the new high street and our intern insight project...
Aysia Mayers & Simran Sadhra
Dec 20, 2019 |4 min read
Shining the spotlight on the wider benefits of gaming
Video gaming is no longer simply a form of entertainment, but part of a wider...
Chris Oatey
Nov 11, 2019 |5 min read
Gaming Demystified
Video gaming goes mainstream with nearly a third of major multinationals in APAC already investing
James Redden
Oct 1, 2019 |2 min read
Gamescom 2019 highlights from a first timer
I went to Gamescom 2019, the world's biggest gaming consumer event - find out what...
Antonio Margaritelli
Sep 24, 2019 |1 min read