Tech & Entertainment
Making better decisions by reducing ‘noise’ – VAR and the Qatar World Cup
The FIFA World Cup of 2018 seems a lifetime ago. So much has changed since, with at...
Michael Murphy
Nov 4, 2022
|5 min read
Digital dementia: Is technology changing our memory?
Setting alarms, tracking health, holding passwords…we’re becoming increasingly reliant on our smartphones and now it’s hard to...
Kate Miller
Oct 25, 2022
|2 min read
Can you wait until 2023 to develop your Web3 strategy?
Being prepared for the future is vital to ensuring the long-term relevance and success of any brand.
Is...
Jonathan Smetherham
Oct 13, 2022
|5 min read
Three key take-outs from a first timer at Gamescom
This was my first trip to Gamescom and whilst I had been eagerly anticipating it for...
Michael Murphy
Aug 31, 2022
|4 min read
Escaping the echo chamber: Why being ‘chronically online’ undermines the integrity of important social discussions
At any given time, a million different conversations are occurring in the media. Discussions and thoughts evolve...
Janelle Ojejinmi
Aug 18, 2022
|4 min read
The advantages of e-bikes over electric cars for inner-city travel
With National Cycle to Work day falling on 4th August, we’re taking a look at...
Kate Miller
Aug 4, 2022
|3 min read
Enemies with benefits: Can collaboration lead to mutual success in the TV streaming industry?
The UK has a new streaming service. Paramount+ has been launched by Paramount, the film and...
Daniel Hardwick
Aug 1, 2022
Concept testing at CES 2022: highlighting key motivational differences in how the UK, USA & Singapore evaluate new tech
Recently we tested 20 different products that were featured at CES 2022. Using our Meaningful Disruptive...
Beer Khamtonwong
Feb 14, 2022
|3 min read
Concept testing at CES 2022: discovering the next big thing with consumers
CES is the largest tech expo in the world. It's where the biggest tech companies come...
Antonio Margaritelli
Feb 2, 2022
|3 min read