Life & Style
The Feel Good Factor: How can brands deliver more joy by harnessing an evolving treat culture?
The evolution of treat culture
A few months ago, a brilliant article on Fortune popped up on my...
Dominique Peters
Nov 3, 2023
|3 min read
Is imitation the highest form of flattery? The macro trend of dupe culture
Dupe culture has re-emerged as a significant phenomenon. Whilst many would once turn their nose up at...
Sharna Willis
Oct 9, 2023
|4 min read
Opening doors in the home space: to social collaborative input of lived experiences and partners
Our homes have become a reflection of our identities, but also of our circumstances. It is a...
Becca Altman
Jun 28, 2023
|2 min read
Love Island x eBay collaboration: The second-hand clothing market is growing but was eBay the right fit?
To kick-start 2023, Love Island returned to South Africa for a second winter series and another partnership...
Neesha Nhika
May 25, 2023
|3 min read
The Home Sees It All: A call for cross-sector collaborations for sustainable living
For centuries, the home has been designed around the hearth – the space in the house where...
Becca Altman
May 10, 2023
|3 min read
Painting the town millennial: What emerging paint brands tell us about the desire to be different
As a new flat owner about to embark on some of my first ventures into interior design,...
Ellie Gould
May 5, 2023
|2 min read
What can we do to tackle period poverty and menstrual inequity?
For far too long, women have faced shame and stigma surrounding their bodies, particularly when it comes...
Emily Jackson
Apr 20, 2023
|5 min read
2023 trends: What brands should consider when entering the fashion rental market
10-15 years ago, savvy second-hand fashion shopping meant visiting a charity shop or logging onto eBay. But...
Sharna Willis
Apr 6, 2023
|3 min read
The future is looking drier: the rise of “NOLO” drinks is here to stay
13th May 1806, marks the date when the first known definition of a cocktail was published...
Caitlin McLaren
Mar 12, 2023
|4 min read