Global

Embedding sustainability into a business and why it matters
In the age of conscious consumption, embedding sustainability into a business is no longer considered a ‘nice...

Three key take-outs from a first timer at Gamescom
This was my first trip to Gamescom and whilst I had been eagerly anticipating it for...

What have I learnt as a Qualitative Research Intern at 2CV?
Before I applied for my qualitative internship at 2CV, I did what any good applicant would do:...

Escaping the echo chamber: Why being ‘chronically online’ undermines the integrity of important social discussions
At any given time, a million different conversations are occurring in the media. Discussions and thoughts evolve...

The advantages of e-bikes over electric cars for inner-city travel
With National Cycle to Work day falling on 4th August, we’re taking a look at...

2CV wins silver at the Agency of the Year Awards 2022
2CV is announced the SILVER winner in the Market Research Agency of the Year at the 15th...

Time to reset your preconceptions about businesses
The latest stats for UK businesses are out, and I think they’re really interesting. Did you...

Extreme Weather: A new variable to predict consumer behaviour?
Warning. I’m a Brit. So I’m going to talk about the weather. And it’s had quite a...

What we learned about the Gen X consumer and their attitude to sustainable fashion and beauty
During their internship at 2CV, Laura Whitlock and Neesha Nhika conducted research to explore the sustainable fashion...