Global
Health tech: Where the cool stuff (still) is
Invent something innovative, interesting and in a class of its own, and you won’t go far wrong....
The Impact of ChatGPT on Market Research
Market research has come a long way since its inception. The rise of technology has made it...
Antonio Margaritelli
Feb 10, 2023
|3 min read
Making a rental house a home: How can home brands become renter-friendly?
In the UK, 1 in 5 people rent their home from a private landlord, a number...
Ellie Gould
Feb 7, 2023
|2 min read
Podcasting and trends to look out for in 2023
The podcast industry has gone from strength to strength in recent years and is set to be...
Hannah McCarthy
Jan 26, 2023
|3 min read
CES 2023: The Future is Portable
For the last year or so, I’ve been keeping my eye on a particular trend—the rise of...
Shanna Washington
Jan 25, 2023
|4 min read
Women’s Football: Opportunities for 2023
2022 was an incredible year for women’s sport, with over 40 million people tuning in over...
Katy Saunders
Jan 10, 2023
|3 min read
Capturing the hearts of Chinese Gen Zs
Moonlight clan, sensitive, finicky, frustrated, nationalistic, beaten generation – no prizes for guessing who these labels are...
How can we keep sustainability alive in the cost of living crisis? Listen to Vivienne Westwood!
The drive for sustainability has a new challenge on its hands: we know we need to act...
Emily Jackson
Jan 4, 2023
|3 min read
How can brands selling experience-based gifts engage with consumers this Christmas?
During their internship, Caitlin McLaren and Yuying Liu conducted research to find out people’s motivations and considerations...
Caitlin McLaren and Yuying Liu
Dec 21, 2022
|3 min read