Brands
Making a rental house a home: How can home brands become renter-friendly?
In the UK, 1 in 5 people rent their home from a private landlord, a number...
Ellie Gould
Feb 7, 2023
|2 min read
Capturing the hearts of Chinese Gen Zs
Moonlight clan, sensitive, finicky, frustrated, nationalistic, beaten generation – no prizes for guessing who these labels are...
The importance of diversity and inclusion in your marketing campaigns
As many brands have demonstrated historically, it can be easy to forget or misrepresent diversity and inclusion...
Ruva Mankola
Sep 24, 2021
|1 min read
What does 5G technology mean for your brand’s advertising?
5G is expected to reach 1 billion users after just 3.5 years since its release...
Emily Jackson
Oct 20, 2020
|4 min read
Is data the gentle nudge we need to inspire, and maintain, positive behaviour change?
In a notification-heavy, always on, technology driven world, emails and communications from brands can easily...
Abi Plank
Mar 2, 2020
|3 min read
Why this year’s Christmas ads hark back to a nostalgia for the past – and a growing sense of togetherness
Last week, 2CV London hosted a Christmas ad viewing party - we're a bit of...
Ellie Gould
Dec 12, 2019
|4 min read
5 things every brand can learn from Burning Man
Want to Know What the Future Holds? Just ask a Burner.
Burning...
Jennifer Axen
Aug 7, 2019
|2 min read
What does it mean to be genuinely inclusive?
We might not mean to do it, but it is so easy to slip into lazy...
Jo Upton
Jun 27, 2018
|2 min read
Nina Plummer
Aug 27, 2014
|4 min read