More than an agency
Yes we do research, but it's more than that...
Helping Businesses ThriveSuccess isn’t about standing still – growth doesn’t come from maintaining the status quo. We uncover the insights that drive change, help you make sense of it, and figure out the ‘what’s next’ so you can move forward confidently
Understanding People To Unlock OpportunitiesLet us guide you through the insight process, uncover your target audience’s motivations and idiosyncrasies, and help you pinpoint the actions that will deliver growth. Proving or challenging hypotheses is what we do best
Creating Simplicity From ComplexityWe live in a messy world, full of complex people (us included!). Organisations are faced with many potential paths, filled with data, opinions and observations. Our diverse teams of experienced researchers have the uncommon ability to listen, distill, iterate and synthesize the common thread, providing you with the clarity you need
Helping You Make Your Mark
Whether you’re looking to make your mark by launching a successful product, creating a new campaign, delivering hard-hitting insights to your senior team or changing the world for the better, our experts can help you achieve your goals
Our approach is robust, our methods tried and tested. We’ll meet and exceed your expectations
Your priority is clear - knowing the 'So what' and 'What next' that will help your business succeed whether innovation or mitigation. Method neutral - our objective is to ensure we recommend the optimal approach to deliver
So, why the name 2CV?
A popular question, with several possible answers… All have some elements of truth to them…
A strategic choice to get us listed first?
Our 2 founders had just 2 CV's between them when we started?
Because of the Citroen 2CV: the unconventional car that wanted to stand out?